I’ve been noticing the ads for Guess clothing on the sides of lots of emails lately, so I went to their site to check out some more of the ad photos. I do have a special place in my heart for Guess because it was the first brand of clothing that I became obsessed with. Starting in the 2nd grade with a simple white tee that said Guess in brown letters, my obsession became apparent when I was known as the girl with lots of Guess clothing. I wore shirts of my mom’s, had several of my own gingham check shirts, had several pairs of jeans in different colors (including dark denim, light blue denim, black, and a dirty gold), shorts that varied from indigo blue short-shorts to a longer faded denim version, several sweatshirts, boots, socks, underwear, bedding (I still have the duvet cover-it is a cute floral classic), the fragrance, a backpack, several tote bags, and even a basketball that was free with the purchase of the men’s fragrance.
By the time I was in the 6th grade in the mid 90s, I was moving on to other brands, but I have always remembered how their sexy ads with people like Anna Nicole Smith made me want their clothing. Their newest ad series has the same classic/sexy/exotic look that Guess is known for. Visit their site at www.guess.com and click on the US and then go to Advertising. The Fall 2007 ads can be found there along with an ad history slide show.
I had a hard time copying photos-I had to print these and then scan them in, so this is just a taste of what is on the site. All of the ad photos have models with cute hair, bold eyeliner, and updated wardrobe staples, such as leopard print. It is so fun to look at art and shop at the same time! The image of a modern pinup that they create with their ads makes any girl want to become a Guess girl. Or maybe it is just me who has been wanting to look like Marilyn Monroe lately. Whatever it is, I think that it is great that Guess is known just as much for their ads as they are their clothing.