

We went shopping at Target this weekend, and I got such a big surprise. There was already part of Erin Fetherston’s GO collection there! Since everything I’ve read and seen has said the collection will be available on November 18, I couldn’t pass up thinking that I was getting something exclusive. I bought the layered purple dress in the top pic because I had looked at her ready-to-wear collections on style.com (some of my favorites are pictured below) so I know that she has a whimsical and romantic style.Erin graduated from UC Berkely and then moved to Paris to attend Parsons School of Design’s Paris-based postgraduate design program. She graduated in 2004 and showed her first couture collection at Paris Haute Couture Spring 2005. What I found so interesting was the following story from Target’s biography of Erin Fetherston:
“Creating ethereal ready-to-wear dresses and separates, the designer is living her very own fashion fairy tale. While on vacation with her fiancé’s family, she unearthed a treasury of antique textiles that her fiancé’s mother, a former chef d’atelier at Guy Laroche and Yves Saint Laurent – and whom Fetherston calls, “her very own fairy godmother,” had stowed away. Fetherston borrows inspiration from these heirlooms and creates flirty, feminine pieces that include details such as hand-knit and hand-painted lace.”




